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Handmade in Ukraine

Our footwear is handmade to the highest quality by craftspeople in Ukraine.

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We Donate with Every Sale

We donate 25% of net profit or 1% of net sales (whichever is the higher) to Ohmatdyt Children’s Hospital in Ukraine.

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Free UK Shipping

Free UK Shipping with orders over £130. Delivery in 1-4 days. Express shipping available.

Best Sellers

Victoria High Top 

Autumn brings vibrant colour combinations, gentle rain and a cozy vibe – and the Victoria High Tops are designed to complement your outfits effortlessly. The boots are water-resistant, soft, textured, and available in a variety of colours to suit any look. Pair them with layered outfits, a classic trench coat, a cozy cardigan, or even a suit for an instant style upgrade.

SHOP VICTORIA

Tetiana Chelsea Boots

Tetiana Chelsea boots make a statement. Perfect for autumn and winter, they are anything but ordinary. Ideal for a street style look, they make the shoes the centerpiece of your outfit. Their design exudes warmth and comfort, and the bold colour combinations speak volumes about their owner – a confident, fearless woman ready to take on the world.

SHOP TETIANA BOOTS

Tetiana Leather Clogs

We’ve added our own twist to this must-have footwear in our clogs collection. Introducing the Tetiana Leather Clogs, which embody our brand’s unique identity and vision. With their clever design, these clogs bring a touch of summer to your transitional outfits, as they’re crafted to provide extra warmth and comfort on those cooler autumn evenings.

SHOP TETIANA CLOGS

Olena Toe Cap

Take a look at the Olena Toe Cap shoes. Delicate details, an intriguing combination of suede and leather, and refined lacing with a mix of textures make these boots unique, unconventional and expressive. They will undoubtedly add individuality to even the most classic outfits, enhancing them with their own distinctive identity.

SHOP OLENA

Handmade by Brave People for Bright People

The aim of Be Bright Be Brave is to share with the wonderful people of the UK the incredible design and quality of handmade Ukrainian footwear.

In addition to introducing brightpeople of the UK to the high quality of Ukrainian products, we want to support our economy and community. All of our footwear is designed and handmade in Ukraine by skilled craftspeople. We also donate 25% of net profit or 1% of net sales (whichever is the higher) to Okhmatdyt, the main children’s hospital located in Kyiv.

You can imagine that importing shoes from Ukraine is not easy at the moment! But those challenges are nothing compared to the bravery of our suppliers and partners who kept working in Kyiv - organizing the supply chain process, securing raw materials and manufacturing shoes, all this despite air-raids and power cuts (even handmade shoes require some machinery).

We hope you’ll love our shoes!

How Our Shoes Are Made - Image of Woman Holding a White Shoe

How Our Shoes Are Made

Our shoes are handmade by Hameleon, the Ukrainian shoe brand synonymous with bright and stylish footwear. With a team of experienced shoemakers who bring almost a decade of excellence and passion to their craft, Hameleon creates unique, handmade shoes that stand out.

Each pair is meticulously crafted using top-quality materials sourced from Ukraine and from Italy.

Hameleon shoes are not just a fashion statement; they are a declaration of bravery, encouraging individuals to embrace their uniqueness and shine brightly.
By choosing Hameleon, you choose to be different, to be yourself, and ultimately, to be happy.

Dare to be brave, dare to be bright with Hameleon shoes!

For more information, take a look at How Our Shoes Are Made.